Rabu, 12 Juni 2013

[T796.Ebook] Download PDF Eat and Run: My Unlikely Journey to Ultramarathon Greatness, by Scott Jurek, Steve Friedman

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Eat and Run: My Unlikely Journey to Ultramarathon Greatness, by Scott Jurek, Steve Friedman

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Eat and Run: My Unlikely Journey to Ultramarathon Greatness, by Scott Jurek, Steve Friedman

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Eat and Run: My Unlikely Journey to Ultramarathon Greatness, by Scott Jurek, Steve Friedman

“In pursuing the mental side of endurance, Jurek uncovers the most important secrets any runner can learn.”—Amby Burfoot, author of The Runner’s Guide to the Meaning of Life

For nearly two decades, Scott Jurek has been a dominant force—and darling—in the grueling and growing sport of ultrarunning. Until recently he held the American 24-hour record and he was one of the elite runners profiled in the runaway bestseller Born to Run.

In Eat and Run, Jurek opens up about his life and career as a champion athlete with a plant-based diet and inspires runners at every level. From his Midwestern childhood hunting, fishing, and cooking for his meat-and-potatoes family to his slow transition to ultrarunning and veganism, Scott’s story shows the power of an iron will and blows apart the stereotypes of what athletes should eat to fuel optimal performance. Full of stories of competition as well as science and practical advice—including his own recipes—Eat and Run will motivate readers and expand their food horizons.

“Jurek’s story and ideas should easily manage to speak to and cheer on anyone seeking to live life as fully as possible.”—Denver Post

“A shockingly honest, revealing, and inspiring memoir.”—Trail Runner

  • Sales Rank: #12373 in Books
  • Published on: 2013-04-02
  • Released on: 2013-04-02
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.00" h x .72" w x 5.31" l, .60 pounds
  • Binding: Paperback
  • 288 pages

Amazon.com Review
Amazon Best Books of the Month, June 2012: While many of us sit behind a desk for eight or nine hours a day, Scott Jurek is running. A legend among hard-core runners, Jurek has fashioned a lucrative career as an ultramarathoner. He runs, and wins, grueling races in excess of 100 miles, in a wide array of usually inhospitable environments: Death Valley, the Sierra Nevada Mountains, Mexico’s Copper Canyon. And he does it on a completely plant-based diet. In Eat and Run, Jurek tells the story of how an average Midwestern kid growing up on meat he caught or killed himself became a vegan elite athlete. Part memoir, part training guide, part vegan manifesto, Jurek’s most inspiring proposal here is that running—like so many things in life—is less dependent on physical skill than it is on willpower. Runners of all levels, meat-eaters, and vegans alike will be inspired to lace up their sneaks and hit the trails. --Juliet Disparte

Photographs from Eat and Run

Click on thumbnails for larger images

The Tarahumara were known for their grace and speed. The fastest and most graceful of them all was Arnulfo Quimare, and to this day I consider him one of my noblest competitors. In 2005, two weeks after my seventh consecutive Western States 100 victory, I set out to conquer the Badwater Ultramarathon, a 135-mile endurance slog through Death Valley. Mile 12, 120 degrees, and I'm leading. What could go wrong? At 48miles in, I was over 5 miles behind, considered quitting, and decided that yes, those who described the insanity of the Badwater were right. In 2010, New York Times columnist Mark Bittman interviewed me. Before any questions, he opened his fridge and asked me to prepare a meal. I whipped up a veggie and tofu stir fry with homemade Indonesian almond sauce and quinoa.

Review
"The surprise here isn't that Scott Jurek knows a lot about nutrition—I especially love his "Holy Moly Guacamole" recipe. Or that he ran prodigious mileage to prepare for his many ultramarathon victories. More impressively, we discover that Jurek studied many of the great philosophers, and used their lessons to focus his running. In pursuing the mental side of endurance, Jurek uncovers the most important secrets any runner can learn." —Amby Burfoot, winner of the 1968 Boston Marathon and author of The Runner’s Guide to the Meaning of Life

"What a triumph—both Scott Jurek's life and this one-of-a-kind book. I've seen Scott in action as he defies unimaginable challenges, and thanks to this breathtakingly personal account, I finally understand how he does it. He rebuilt himself literally from the inside out, and the result is a man—and a story—unlike any other." —Christopher McDougall, best-selling author of Born to Run

From the Inside Flap
For nearly two decades, Scott Jurek has been a dominant force—and darling—in the grueling and growing sport of ultrarunning. In 1999, as a complete unknown, he took the lead of the Western States Endurance Run, a 100-mile traverse over the old Gold Rush trails of the California Sierra Nevada. He won that race seven years in a row, setting a course record along the way. Twice he won the Badwater Ultramarathon, a 135-mile “jaunt” through Death Valley. He triumphed in the 153-mile Spartathlon in Greece three times. And he was one of the elite runners who traveled to Mexico to run with the Tarahumara Indians, as profiled in the runaway bestseller Born to Run. His accomplishments are nothing short of extraordinary, but that he has achieved all of this on a plant-based diet makes his story all the more so.

In Eat and Run, Scott Jurek opens up about his life and career—as an elite athlete and a vegan—and inspires runners at every level. From his Midwestern childhood hunting, fishing, and cooking for his meat-and-potatoes family, to his early beginnings in running (he hated it), to his slow transition to ultrarunning and veganism, to his world-spanning, record-breaking races—Scott’s story shows the power of an iron will and blows apart all the stereotypes of what athletes should eat to fuel optimal performance. Chock full of incredible, on-the-brink stories of endurance and competition as well as fascinating science and accessible practical advice—including his own favorite plant-based recipes—Eat and Run will motivate everyone to “go the distance,” whether that means getting out for that first run, expanding their food horizons, or simply exploring the limits of their own potential.

Most helpful customer reviews

212 of 225 people found the following review helpful.
I love Scott Jurek
By G. Kellner
Many people first heard of Scott Jurek due to Chris McDougall's "Born to Run", although I think I had had heard of him through Runner's World. I must confess, I was anxiously awaiting the publication of this book, admiring it on Amazon and counting the days until June 5th. Then I had an opportunity to get it early--yippee!

Scott Jurek is an ultrarunning legend. Not only has he won Western States 100 seven times, but to do it he has run on torn ligaments and stepped on a rattlesnake (or maybe that was Badwater)and overcome countless other obstacles along the way. In any case, he's amazing, and many athletes think he is all the more amazing because he does all of this on a vegan diet. I admit to being intrigued about a vegan diet, and for anyone considering such a lifestyle change I found the book helpful. It's dotted with recipes, and I really like Scott's attitude--it's not holier-than-thou at all. He merely emphasizes that the three most common causes of death in the Western world are all diet and lifestyle related.

You wouldn't think someone who can run 165 miles at a stretch would be relatable, but he is! He's smart and funny and thoughtful and sometimes he seems like anyone else, if they happened to be running ridiculous distances. At one point during a race he's so miserable he starts looking for a sidewinder, figuring if he gets bit he can quit without guilt. I can totally relate to that! I have had similar thoughts--if I get eaten by this bear I won't have to climb this God-forsaken hill. I'm sure others have as well.

Very entertaining, and for the casual runner, like me, very inspiring. I don't think I'll go vegan--I like dairy and eggs a LOT--but I am putting some more thought into what I eat and eating more veggies and fruits, and I think Scott would approve.

76 of 79 people found the following review helpful.
All Good
By T. Szymanowski
Scott Jurek's book, Eat & Run, is inspiring in so many ways. Although I don't (yet) aspire to be an ultramarathoner, I am a consistent runner (max out at 26.2 races) who greatly appreciates the solitude, freedom, introspection, and feeling of wholeness that comes from running. This is not a book just for ultra-runners. For anybody who is serious about body/mind/spirit issues, I think this book is an excellent resource whether a recreational runner, a frequent racer (no matter the distance), cyclists, and even elite athletes from other sports who will appreciate the discussion about performance, nutrition, competition, camaraderie, and self-doubts.

A handful of things I appreciated about the book:
- The coming of age aspect of the book: In this sense, Scott's life journey is told more like a novel than a biography. The transparency into Scott's life (both good stuff and bad stuff) as it related to his underdog social status as a kid, his relationship challenges with his father, the tragedy with his mother's sickness, and his circle of friends helped create a meaningful feeling of a kid who faced both normal and abnormal struggles in life while searching for meaning and striving to overcome.
- Character development: Again, although this is not a novel, Scott and Steve Friedman did a fantastic job developing the various `characters' in the book. We got to know people really well. So well, in fact, that if I was left wanting at the end of the book, it was to know more about some of these people in Scott's life (Dusty, first wife, Dad, brother & sister, coach)
- The philosophical nature of the book: Scott's musings on why things happen, how and why you have to knuckle down and "sometimes you just do things," finding good in the bad, and grappling with spiritual concepts as he wrestled with where he fit into the bigger world, etc...these aspects of the book made it `real' and readable.
- The humility Scott seems to exhibit and the respect for his sport: Admittedly, Scott Jurek has accomplished phenomenal and unimaginable things in the sport of ultra-running. Legendary status is rightly bestowed up him. And yet, he has obviously spent a lot of time wrestling with why winning is or isn't important, the balance of giving so much to a sport and yet being given so much back (friendships, character, courage, etc.), the fleeting aspects of success, the challenging unintended results that come with fame (relationship stress, marital strife), and the true meaning behind who we are and what we do.
- The journey into healthy eating: While I don't think my lifestyle will ever be fully conducive to a full-on vegan lifestyle, I was encouraged to do even better with my dietary habits - eating vegan when I can, paying closer attention to what my body is telling me after eating certain foods, exploring foods that I wouldn't have otherwise thought about without reading the book, etc.
- The recipes: I liked the variety of different recipes and am eager to attempt them all. I picked up some nourishment and performance tips, particularly focused on pre-race, in-race, and post-race ideas.
- The coaching: I appreciated the sporadic segments that provided tips for performance - receiving meaningful yet simple advice from a world-class athlete is motivational.

Toward the end of the book I found myself moving from being highly inspired to getting very melancholy. The convergence of events in Scott's life mirror, I think, most lives - getting older, facing disappointments, failed relationships, stress and demands causing us to lose our edge, the temptation to give up, and the circling back to what is ultimately important. As a 50+ year old who in many respects is looking over my shoulder at my glory days, I even found the melancholy tone of the book to be real and inspiring. It was cool to see the book end on an impressive high note with the final race that he wrote about in France.

If this book is even close to your reading sweet spot as a runner, athlete, health enthusiast, or philosopher it is a must read. Scott has made it to the top of my list as a `famous athlete who with whom I would most desire to share a meal and a beer."

Now I am going to go run.

107 of 127 people found the following review helpful.
Interesting peek into ultra lifestyle
By booksy
As a casual runner whose longest distance has been the half-marathon, I've always been fascinated by the marathon and ultra community and what would make somebody train so hard and run such long distances. Scott Jurek provides some of the answers in this book.

The book is a sort of memoir, detailing Jurek's childhood and family life, and partially as the evolution of his ultra-running and dietary lifestyle. He tells us about the close-knit yet motley collection of dreamers in the ultra community, the desire to transcend bounds and push oneself to see how far one can go, and the psychological benefits and risks of all that time alone.

I really liked that there was a section ending each chapter that had either an exercise tip, a recipe, or both. Jurek is a serious vegan and writes a lot about his decision to eat that way. If you're curious or a committed vegan, the recipes look really good (I plan on trying some of them out!)

I wish that he had written more about his family life after he got married, or given more details in general about his personal life, because the book began to sound a little like a catalog of races after a while. He barely mentions his wife or what their relationship was like, and only writes a sentence or two about other friends. I think that adding a little more about them would have given the book a better balance. I also wish that he had given more detail in a couple of the training tips, and I would have loved to hear more about the logistics of planning an ultra and getting the crew together.

Solidly written and a good introduction to ultra running and veganism.

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Senin, 10 Juni 2013

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  • Jojo's Christmas Day - Chinese picture book
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  • Finger counting fun - Chinese baby book
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Hope this sounds like something you would like to read with your child – please scroll up to download your copy today!

  • Sales Rank: #963505 in Books
  • Published on: 2015-03-03
  • Format: Large Print
  • Original language: Chinese
  • Dimensions: 10.00" h x .9" w x 8.00" l,
  • Binding: Paperback
  • 36 pages

Most helpful customer reviews

0 of 0 people found the following review helpful.
Great Role Model
By LisaB
Great role modeling for kids. I think this is a great product for reading to kids or for teaching English as a Second Language to adults. I definitely recommend this book series!

0 of 0 people found the following review helpful.
Five Stars
By Amazon Customer
My son asked me to read this book for him everyday.

0 of 1 people found the following review helpful.
kayla
By Amazon Customer
i have no idea what this book is talking about.
i don't know what these words mean.this books looks easy
but it isn't.so if you are a person in Gainesville you can go
to oak hall chinese school.to learn chinese its easy at the
beginning . so try it out to see if you like it.

See all 4 customer reviews...

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Napoleon Hill's Daily Inspiration for all Seasons, by Judith Williamson

Napoleon Hill’s Daily Inspiration for all Seasons is comprised of a selected daily quotation by the great author of Think and Grow Rich. Readers can use these quotations drawn from both the writings of Dr. Hill and matched with those of other writers to inspire them through each season of success. These inspirational quotes may be likened to a treasure map that keeps the reader headed in the right direction as they journey onward. Sometimes that little extra push gives a person the necessary drive to go the distance. These quotations are like fuel for the trip. Read the daily quotations, reflect on the message, and take appropriate action. Remember, you must continue through each season, until you arrive at your destination. Enjoy the success that you are striving for in all seasons of your life. Remember too, that life’s riches are not only financial, but mental, spiritual, emotional, social, and physical. Keep that in mind as you travel through each season of growth. Consider the multiple riches that every season has to offer. In discussing life’s riches, Dr. Hill states: We can become complete masters of ourselves, if we so desire. The main thought to bear in mind is first to gain the knowledge, and secondly to apply it.

  • Sales Rank: #1839330 in eBooks
  • Published on: 2011-03-22
  • Released on: 2011-03-22
  • Format: Kindle eBook

About the Author
Napoleon Hill was born in 1883 in Wise County, Virginia. He began his writing career at age 13 as a "mountain reporter" for small town newspapers and went on to become America's most beloved motivational author. His work stands as a monument to individual achievement and is the cornerstone of modern motivation. His most famous work, Think and Grow Rich, is one of the best-selling books of all time.

Most helpful customer reviews

0 of 0 people found the following review helpful.
Perfect daily inspiration and life-how to lessons!
By Spa Girl
This is a great gift for high school and college students as well as business minded individuals or anyone who likes to strive for a little bit more in life. The daily inspirations are not just "feel good" messages, but life lessons that you can take an actually apply. You will want to post some on Facebook, call your kids to share them, "hey did you read today's Napoleon Hill?" The great thing about this book too, is that you can use it year after year because the lessons are so valuable that you don't recycling through again. Also, sometimes a certain daily quote might not speak to you, but on a second year cycle through when circumstances have changed, maybe those that didn't seem as poignant the year before are now truly relevant. This book makes a GREAT gift, even to people who are non-readers. I have this book on the i-pod/Kindle version and my husband has the hard copy (which I bought him as a gift for Valentine's Day).

0 of 0 people found the following review helpful.
Great Daily Inspiration
By Spa Girl
If you want a little injection of Napoleon Hill each day, this is a good one. Short and to the point, not lengthy inspirations that can take a bit of time to read. Short, thought provoking and good posts for Twitter or Facebook. I gave this to my husband for Valentine's Day and we both enjoy it.

0 of 0 people found the following review helpful.
Daily Insperation
By Tandgn
I like it but didn't keep up with it so it does not inspire me right now. It has some good quotes worthy of a good read and listen but if you lose a day, you lose a lot.

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[Z126.Ebook] Download The Battle of the Labyrinth (Percy Jackson and the Olympians, Book 4), by Rick Riordan

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The Battle of the Labyrinth (Percy Jackson and the Olympians, Book 4), by Rick Riordan

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The Battle of the Labyrinth (Percy Jackson and the Olympians, Book 4), by Rick Riordan

Percy Jackson isn't expecting freshman orientation to be any fun. But when a mysterious mortal acquaintance appears on campus, followed by demon cheerleaders, things quickly move from bad to diabolical.

In this latest installment of the blockbuster series, time is running out as war between the Olympians and the evil Titan lord Kronos draws near. Even the safe haven of Camp Half-Blood grows more vulnerable by the minute as Kronos's army prepares to invade its once impenetrable borders. To stop them, Percy and his demigod friends must set out on a quest through the Labyrinth-a sprawling underground world with stunning surprises at every turn. Full of humor and heart-pounding action, this fourth book promises to be their most thrilling adventure yet.

Please note: While the cover of the book may vary the content is the same.

Please note: While the cover of the book may vary the content is the same.

  • Sales Rank: #2676 in Books
  • Brand: Hyperion
  • Published on: 2009-04-07
  • Released on: 2009-04-07
  • Original language: English
  • Number of items: 1
  • Dimensions: 7.63" h x .90" w x 5.25" l, .60 pounds
  • Binding: Paperback
  • 400 pages
Features
  • Great product!

From School Library Journal
Grade 5–9—The battle starts, literally, with an explosion and doesn't let up. After Percy destroys the high school band room battling monsters called empousai who have taken on the form of cheerleaders, he has to hide out at Camp Half-Blood. There, Grover's searcher's license is going to be revoked unless he can find the god Pan in seven days. An entrance to the Labyrinth has been discovered, which means that Luke, the half-blood turned bad, can bypass the magical protections and invade the camp. Annabeth insists that she must follow a quest to locate Daedalus's workshop before Luke does. Percy is disturbed by visions of Nico, the son of Hades, who is summoning forth the spirits of the dead with McDonalds Happy Meals. Percy, Grover, and Percy's Cyclops half-brother follow Annabeth into the maze not knowing if they will ever find their way out. Riordan cleverly personifies the Labyrinth as a sort of living organism that changes at will, and that traverses the whole of the United States. Kids will devour Riordan's subtle satire of their world, such as a Sphinx in the Labyrinth whose questions hilariously parody standardized testing. The secret of Pan is revealed with a bittersweet outcome that also sends an eco-friendly message. Like many series, the "Percy Jackson" books are beginning to show the strain of familiarity and repetition. However, the overarching story line remains compelling, and the cliff-hanger ending will leave readers breathless in anticipation of the fifth and final volume.—Tim Wadham, Maricopa County Library District, Phoenix, AZ
Copyright � Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

Review
The fourth and penultimate volume of Percy Jackson and the Olympians is the best one yet. Here, 14-year-old demigod Percy must find a way to thwart Kronos's plan to reassemble his body and rally the evil forces of the underworld. Percy, quest-partner Annabeth and mortal Rachel Elizabeth Dare enter the Labyrinth and encounter all manner of wondrous beings: the vampiric empousai, snaky dracaenae, Laistrygonian giants, Calypso, the Sphinx, a Hundred-Handed One, Hephaestus, Daedalus and Kronos himself, newly transformed. Riordan keeps Percy busy falling in love with Calypso, battling evil Antaeus, causing Mount St. Helens to erupt and finding the long-lost god Pan in a crystal cave in this romp that rivals Rowling for inventive, magical storytelling. The often-philosophical tale zips along with snappy dialogue, humor and thrilling action, culminating in a climactic battle between gods and Titans. This volume can stand alone, but no reader will be able to read just one. Look no further for the next Harry Potter; meet Percy Jackson, as legions of fans already have. Kirkus"

The battle starts, literally, with an explosion and doesn't let up. After Percy destroys the high school band room battling monsters called empousai who have taken on the form of cheerleaders, he has to hide out at Camp Half-Blood. There, Grover's searcher's license is going to be revoked unless he can find the god Pan in seven days. An entrance to the Labyrinth has been discovered, which means that Luke, the half-blood turned bad, can bypass the magical protections and invade the camp. Annabeth insists that she must follow a quest to locate Daedalus's workshop before Luke does. Percy is disturbed by visions of Nico, the son of Hades, who is summoning forth the spirits of the dead with McDonalds Happy Meals. Percy, Grover, and Percy's Cyclops half-brother follow Annabeth into the maze not knowing if they will ever find their way out. Riordan cleverly personifies the Labyrinth as a sort of living organism that changes at will, and that traverses the whole of the United States. Kids will devour Riordan's subtle satire of their world, such as a Sphinx in the Labyrinth whose questions hilariously parody standardized testing. The secret of Pan is revealed with a bittersweet outcome that also sends an eco-friendly message. Like many series, the "Percy Jackson" books are beginning to show the strain of familiarity and repetition. However, the overarching story line remains compelling, and the cliff-hanger ending will leave readers breathless in anticipation of the fifth and final volume. SLJ"

Percy Jackson, the half-blood son of Poseidon, enters the mythical Labyrinth with his friends Annabeth (daughter of Athena), Tyson (a Cyclops), and Grover (a satyr)-originally to help Grover locate the missing god Pan, but as their explorations continue, they uncover a plot by the evil Titan lord Kronos to invade Camp Half-Blood. The melding of Greek myths with modern-day settings remains fresh and funny in this fourth installment in the series, in which Percy seeks the help of the inventor Daedalus and battles monsters throughout the ever-shifting maze. Close loyalties among the foursome strain at times (Percy has started to grow into a chick magnet, a fact that upsets Annabeth) but never break as they defend their camp and draw nearer to the foreshadowed showdown against Kronos and the renegade half-blood Luke. Horn Book"

Percy Jackson's fourth summer at Camp Half-Blood is much like his previous three-high-octane clashes with dark forces, laced with hip humor and drama. Opening with a line for the ages-"The last thing I wanted to do on my summer break was blow up another school"-this penultimate series installment finds Percy, Annabeth and the satyr Grover furiously working to prevent former camp counselor Luke from resurrecting the Titan lord Kronos, whose goal is to overthrow the gods. When the heroes learn that Luke can breach Camp Half-Blood's security through an exit from Daedalus's Labyrinth, they enter the maze in search of the inventor and a way to stop the invasion. Along the way they encounter a lifetime supply of nightmare-inducing, richly imagined monsters. Grover's own quest to find the lost god Pan, meanwhile, provides a subtle environmental message. Percy, nearly 15, has girl trouble, having become something of a chick magnet. One of Riordan's strengths is the wry interplay between the real and the surreal. When the heroes find Hephaestus, for instance, he's repairing a Toyota, wearing overalls with his name embroidered over the chest pocket. The wit, rousing swordplay and breakneck pace will once again keep kids hooked. PW"

About the Author

Rick Riordan is the author of the previous books in the New York Times #1 best-selling Percy Jackson and the Olympians series: The Lightning Thief; The Sea of Monsters; The Titan's Curse; and The Battle of the Labyrinth. His previous novels for adults include the hugely popular Tres Navarre series, winner of the top three awards in the mystery genre. He lives in San Antonio, Texas, with his wife and two sons.

Most helpful customer reviews

0 of 0 people found the following review helpful.
Great parent/kid book to read together
By Courtnie Crutchfield
My 11 yr old daughter loves this series and asked me to read it with her. I found myself reluctantly enjoying these books. I like the hidden morality lessons and the mythological component, which has inspired her to learn about the Greek gods independently. There is a romantic component between the characters which I could do without, but it's all PG and nothing too hot and heavy. Violence is a component of the books but it is limited and not graphic at all.

0 of 0 people found the following review helpful.
Love it
By Excited First Time Mommy
Exciting, interesting, funny, cute, and emotional. I absolutely love this book and think more people in the world including children and adults should read this book and the rest of it's stories.

0 of 0 people found the following review helpful.
Still a great read
By Xavier
Sadly continuing the problems with the kindle collection this is a great book, but rife with spelling and grammatical errors

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Jumat, 07 Juni 2013

[K220.Ebook] Get Free Ebook Practical Pricing: Translating Pricing Theory into Sustainable Profit Improvement, by M. Calogridis

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Practical Pricing: Translating Pricing Theory into Sustainable Profit Improvement, by M. Calogridis

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Practical Pricing: Translating Pricing Theory into Sustainable Profit Improvement, by M. Calogridis

This book is about taking a theory, pricing, and translating it into an operational practice that can be used by a company on an everyday basis easily with maximum results. This book provides, in detail, all the steps and input required to build out a pricing strategy and function.

  • Sales Rank: #3575967 in Books
  • Published on: 2009-12-15
  • Released on: 2009-12-22
  • Original language: English
  • Number of items: 1
  • Dimensions: 10.00" h x 1.00" w x 6.00" l, .95 pounds
  • Binding: Hardcover
  • 190 pages

Review

"Calogridis s book gives a thorough, well-rounded plan to managers who want to improve their companies profitability through effective pricing strategies and tactics. His experience and insights offer answers to a wide range of dilemmas that would otherwise erode margins. True to this book s title, he gives lots of practical advice in an uncomplicated, conversational manner." - Kevin Mitchell, President, The Professional Pricing Society

"It is clear that Michael Calogridis has lived the role of a pricing manager. In Practical Pricing, he provides the type of guidance (along with candid discussions of the potential pitfalls) that only come from spending years promoting and implementing pricing improvement projects in large organizations. I don t know of any other book that discusses the required cultural-change component of implementing new pricing strategies as well as this book does." - Dr. Mark Ferguson, Steven A. Denning Professor of Technology and Management, Georgia Institute of Technology College of Management

"Truly relevant and close to practice . . ..I am convinced this book will resonate very positively with pricing practitioners." - Chairman of Simon-Kucher

"This book allows one to understand the complexity of making such a decision. In short, this book is a must read for any pricing manager who makes pricing decisions regularly." - Journal of Revenue and Pricing Management

About the Author
Michael Calogridis is an executive level pricing leader (Pricing Vice President) who helps companies build and run value based global pricing strategies that deliver strong incremental revenue and EBITDA impact annually.

He has a unique combination of industry and consulting experience that helps him construct the science of value based pricing alongside the practical day to day understanding of how companies actually operate.

Over the past 5 years he has developed pricing strategies for companies in varied industries such as Retail, Online Media, Healthcare, Telecommunications, Chemicals and other industries.

There are 3 key areas of concentration when building out a pricing program:

1. Executive Support for Pricing Change -

The CEO must be on board with pricing change - 'We must get better at pricing'!

2. Behaviors around Price -�

All behaviors around how price is managed in the company must adapt and change - note this usually takes around 1 to 2 years

3. Focused Analytics -�

Short, concise pricing analytics must be produced that show the company current performance on Price, impact of price improvement initiatives and being proactive in potential price impacts on the company.

Along with building out strategic pricing programs, his experience also includes designing and executing strategic product marketing programs.

Most helpful customer reviews

1 of 1 people found the following review helpful.
Very pragmatic and immediately useful
By Reg Nordman
A different book on the subject than Thomas Nagles. This one gets you very quickly into the hows of pricing and gives the reader very useful tools to display the concepts to others clearly and efficiently. It would work well as a first serious book on pricing and reads quickly and easily. I really enjoyed here's how to do this style and the authors obvious experience with how utterly unprepared companies are to make strategic pricing decisions. It is not always the sales guys fault that they ask for all those discounts to get the sale. There are numerous approaches, tactics and assumptions that companies can use to be fully ready well before the sales guy has to sell. Once sales guys sell (And get comp'd) on value, they will start to complain about all the ways the company fails to deliver on their value promise.

0 of 0 people found the following review helpful.
Great Book
By M. I. Shafique
Michael's book is unique in the sense that it highlights the real life issues and provides step by step solutions to deal with those challenges. In this book he candidly discussed the organizational cultural challenges related to pricing change management and how to address those issues. I highly recommend this book.

0 of 0 people found the following review helpful.
Pretty good - practical
By A. Zuidema
I read this as a practical guide to pricing. It helped me with ideas on how to coordinate the need to drive sales and profit, as well as how to champion a pricing strategy within a 21st century corporation.

Leave pricing theory to Hogan. For strategies on execution, laced with some theory, use this.

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Sabtu, 01 Juni 2013

[Y577.Ebook] Get Free Ebook Shakespeare and the Bible (Oxford Shakespeare Topics), by Steven Marx

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Shakespeare and the Bible (Oxford Shakespeare Topics), by Steven Marx

Despite the presence of hundreds of Biblical allusions in Shakespeare, this is the first book to explore the pattern and significance of those references in relation to a selection of his greatest plays. It reveals the Bible as a rich source for Shakespeare's uses of myth, history, comedy, and tragedy, his techniques of staging, and his ways of characterizing rulers, magicians, and teachers in the image of the Bible's multifaceted God. This book also discloses the ways in which Shakespeare's plays offer both pious and irreverent interpretations of the Scriptures comparable to those presented by his contemporary writers, artists, philosophers and politicians. After an opening chapter comparing the Bible as a fragmented yet unified collection of 46 books with the fragmented yet unified First Folio collection of Shakespeare's 36 plays, each of the following six chapters matches a succeeding book of the Bible with a representative play. This study, though grounded in recent scholarship in Shakespeare and Biblical studies, is addressed to people with limited knowledge of either of its two subjects as well as to experts in both.

  • Sales Rank: #1790747 in eBooks
  • Published on: 2000-03-16
  • Released on: 2000-03-16
  • Format: Kindle eBook

Review
`Marx's most original contribution is his discussion of The Tempest, one of Shakespeare's few plays with no known source for the main plot, in two separate chapters examining the play's relationship to Genesis and Revelation.'' Janet M. Spencer, Wingate University, Sixteenth Century Journal XXXII/1

`The connection between Job and Lear has been explored in previous literature, but Marx's solid analysis of the works' shared doctrinal positions, linguistic parallels, and plot elements provides a strong example of Shakespeare's adaptations of biblical tragedy ... This book provides fresh readings that illuminate both the biblical text and the plays, works too often limited by received ideas, and suggests avenues for future study of Shakespeare's use of the Bible' Janet M. Spencer, Wingate University, Sixteenth Century Journal XXXII/1

`'This informed and useful discussion of the Bible's influence upon and interpretation by Shakespeare ... offers a brief but substantial consideration of the importance of biblical knowledge to Shakespeare's greatest plays ... The series's aim, which Marx's brief book admirably achieves, is to inform and provoke, to provide close reading and critical analysis ... As such, it informs serious first-time readers of Shakespeare's plays while offering numerous avenues of further pursuit ... Marx's contribution to the Oxford series effectively achieves the series's stated aims in a lively and engaging sequence of close readings in context. Students and teachers will doubtless find much of interest here, and, indeed, every teacher of Shakespeare and of the Bible in literature would likely profit from Marx's careful and accessible observations and insights.'' Catherine S. Cox, University of Pittsburgh at Johnstown, South Atlantic Review

`'exhibits the virtues that are appropriate to its genre as part of the Oxford Shakespeare Topics series. It is a beautifully organized introduction to the issues that it addresses. It is a tribute to Marx to have covered so much territory so succinctly,. Within its limited scope the book is admirably researched and provides a helpful guide to rival critical traditions on various plays and issues. Marx is a master of the apt formula, and he is at his best in finding patterns and motifs in texts.'' Leland Rykin, Wheaton College, Christianity and Literature

About the Author

Steven Marx is Professor of English at Cal Poly University in California.

Most helpful customer reviews

17 of 22 people found the following review helpful.
Kiss the book!
By Bo K.
Marx' analyses of the parallels between Shakespeare and particular parts of the Bible are astute. The Biblical themes of suffering and redemption, (as in the Pentateuch, the Book of Job, and Revelations, among those discussed by Marx) are such a rich vein throughout Western literature, stemming from its first "book," the Bible, that it is actually odd that more people don't pick up on this aspect of Shakespeare; too often people read him for his sexual politics or Greco-Roman ethics. But Shakespeare is much larger than just these, or the sum of them...
Marx' book is excellent cross analysis in the same style as Harold Bloom and Northrup Frye. You will have a better sense of Shakespeare, The Bible, and your own life and what the hell to do with it after reading this slim but satisfying study. Before or after you read this, check out Northrup Frye's two volume study on the Bible, and virtually everything by Harold Bloom. Also read Herbert Schneidau's "Sacred Discontent," for a full historical analysis of the profound influence of the Bible on Western Culture. Love it or hate it, you've got to understand it.

19 of 48 people found the following review helpful.
Poorly written.
By A Customer
(...) I love Shakespeare, and I thought this book would be
informative, but I was sadly mistaken. Marx uses mainly his own
opinion as "proof" of connections between Shakespeare and
the Bible. Of course there are "connections"--Shakespeare
lived in Elizabethan England. But I wouldn't go so far as to compare
King Lear to Job or The Tempest to Revelations. Marx's comparisions
are feable and superficial at best.
He remains unconvincing
throughout the book, which he pitifully tried to force into a format
like Shakespeare's plays. Each chapter is divided into "five
acts." I would have thought an intellectual would have realized
this format was completely wrong for a non-fiction piece.
There are better books out there.

See all 2 customer reviews...

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Jumat, 31 Mei 2013

[R732.Ebook] Free PDF CURRENT Procedures Surgery (LANGE CURRENT Series), by Rebecca Minter, Gerard Doherty

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CURRENT Procedures Surgery (LANGE CURRENT Series), by Rebecca Minter, Gerard Doherty



CURRENT Procedures Surgery (LANGE CURRENT Series), by Rebecca Minter, Gerard Doherty

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CURRENT Procedures Surgery (LANGE CURRENT Series), by Rebecca Minter, Gerard Doherty

Learn to perform more than 50 of the most common surgical procedures with this step-by-step, superbly illustrated guide!

"This book covers basic surgical procedures at an appropriate level of detail for midlevel surgical residents....The book is unique in that it presents information in a bullet-point format, making for fast and efficient reading....This book does a good job of breaking down the steps of a common general surgery procedure. It is easy to read and understand, with good visuals. It is among the best in its field because the text is easy to read and the illustrations highlight key anatomical parts. 3 Stars."--Doody's Review Service

CURRENT Procedures Surgery is a unique combination atlas and text that details everything that you must know to perform more than 50 key surgical procedures. It covers the full spectrum of general surgery in an ultra-convenient, at-a-glance format, with more than 400 beautifully rendered illustrations to guide you every step of the way.

An easy to follow template for each procedure includes:
Indications, Contraindications, Informed Consent, Equipment, Patient Preparation, Patient Positioning, Procedure, Postoperative Care, Potential Complications, Pearls and Tips, References.

Features:

  • More than 400 illustrations created specifically for this book along with clear, concise text show you how to perform essential surgical procedures
  • Coverage includes procedures for the breast, gastrointestinal tract, diaphragm, pancreas, liver, thyroid, parathyroid, adrenal, arteries and veins, and more
  • Templated presentation facilitates rapid review
  • Author's pearls and tips included for each procedure
  • A must-have resource for anyone starting their surgical residency

  • Sales Rank: #437776 in Books
  • Published on: 2010-07-16
  • Original language: English
  • Number of items: 1
  • Dimensions: 10.80" h x .55" w x 8.50" l, 1.80 pounds
  • Binding: Paperback
  • 464 pages

About the Author

Rebecca M. Minter, MD
Associate Professor
Department of Surgery
University of Michigan
Ann Arbor, MI
Gerard M. Doherty, MD
NW Thompson Professor of Surgery
Department of Surgery
University of Michigan
Ann Arbor, MI

Most helpful customer reviews

0 of 0 people found the following review helpful.
Right on the spot
By Georgios Mistriotis
Concise, accurate and well written, I find it the best quick reference book. For the med student as well as for the intern!

0 of 0 people found the following review helpful.
I recommend
By FERNANDO J VIEIRA
Great book, includes all the major procedures in surgery, is good to learn and good to teach to the new fellows.

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